Blog
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When a $750K software deal falls apart because your amazing solution can’t talk to their existing systems – the reality of selling in a connected world.
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When a CTO discovers that ‘easy implementation’ comes with a 47-page requirement document and a reality check about digital transformation.
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Four months of relationship building vanished overnight when my best prospect got acquired by a company that already had our competitor locked in.
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When government regulations change overnight, even your best deals can disappear – and there’s nothing you can do about it.
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When your competitor suddenly matches your price and throws in freebies, here’s why panicking and cutting your deal might be the worst move you can make.